350,000+ videos tracked across TikTok, Instagram Reels and YouTube Shorts
Track every creator video. Estimate the downloads it drove.
Sismo's attribution model estimates the downloads each creator video brought in, from the analytics you already have.
The problem
You pay for creator videos. Your tools can't say what they brought.
-
Your UGC tracker Or TikTok’s own analytics
- Views
- Counted
- Likes
- Counted
- Downloads
- Not tracked
It counts what happened on TikTok, not in your app.
-
Your MMP Adjust, AppsFlyer, Branch
- Installs
- Counted
- Click
- None
- Source
- Organic
Nobody clicks in a TikTok, so creator installs count as organic.
-
Your analytics Amplitude, Mixpanel, PostHog or other
- Sign-ups
- Up this week
- Channel
- Direct
- Video
- Unknown
It sees new users arrive, not the video that sent them.
What you get
Everything a UGC tracker does. Plus the downloads.
Then you brief, pay and renew creators on what their videos brought, not on their views.
| Feature | UGC tracker | Sismo |
|---|---|---|
| Every creator and brand account New videos found on their own, on TikTok, Instagram and YouTube. | ✓ | ✓ |
| Views, likes, comments, shares Read around the clock, every reading kept. | ✓ | ✓ |
| A weekly overview Views per day, top videos, progress against last week. | ✓ | ✓ |
| Grouped your way By creator, category or your own tags, over any period. | ✓ | ✓ |
| Downloads per video Attributed video by video, from your own analytics. | – | ✓ |
| Cost per download, per creator From each contract: fixed fee, bonuses or CPM. | – | ✓ |
Can you trust it
An estimate, and it says so.
On the demo call, we walk you through Sismo's attribution model on real numbers.
-
211181 to 244
A range on every figure
Each video gets its estimate and the range around it. No false precision.
-
Amplitude · Mixpanel · PostHog · Other
Your own counter
The downloads are those of the counter your team already reports on, never TikTok’s.
-
MMP · MMM · Sismo
Fits the stack you have
Sismo adds the creator channel your MMP can't see: a figure per video, per day, and a clean creator line for your MMM.
Customers
Consumer apps and their agencies measure with Sismo.
Diane AI
We used to brief creators on views. Now we see which videos actually bring new accounts, and we brief the next ones on what worked.
OcéanCEO, Diane AI
Follow Jesus
Every creator video with its downloads, without asking anyone to post a link or a code. That was the number we were missing.
CésarHead of Growth, Follow Jesus
Crewyza
I ask all of my clients to use Sismo. It gives them proper reporting and real visibility into their organic B2C marketing.
LaureUGC Agency Owner, Crewyza
How it works
Nothing changes for your creators.
Two things to do on your side, none on theirs.
- You
- Connect your analytics and paste your creators' usernames.
- Your creators
- Nothing. They keep posting as they do today.
- Sismo
- Finds every new video, reads its stats, estimates the downloads it drove.
- Within the hourEvery video and its views
- After 14 daysDownloads per video
- Every weekYour insight report
Data & security
Measurement without surveillance.
Ad tech follows people. Sismo reads totals: your download counter and your videos' public stats. That is the entire footprint.
What Sismo reads
- Your download counter
- Public video stats
- Your TikTok account, if you connect it
What it never touches
- Who your users are
- Their phones
- Cookies on this site
See what your TikToks really drive.
Book a 20-minute call and see what Sismo would measure for your app.